Remote. Together.
Community Support
In Times of Pandemic.

Many companies throughout the United States, both large and small, are finding themselves having to develop and implement emergency work protocols as a method of avoiding workplace exposure to COVID-19. For large corporations this task is easily manageable, but for the average small business looking into remote workforce management and no-contact transactions for the first time it can present a monumental issue.

The Baker Street office is accustomed to maintaining a home-based workflow as part of our routine, and we’re here to offer as much advice as we possibly can to our community.

E-Commerce Solutions

Businesses both here in our hometown of Opelika and throughout the United States are finding themselves having to venture into the world of e-commerce in an attempt to prevent workplace exposure to COVID-19. For big corporations this task is easily manageable, but it can be perplexing for the average small business looking to transition their business from an in-store experience to an online one. These resources are geared toward making the transition into the realm of online workflows as easy and painless as possible.

E-Commerce Tips For Small Businesses | Baker Street

How To Transition From Brick And Mortar To An Online E-Commerce Store | Shopkeep

The Best E-Commerce Website Builders in 2020 | Tech.Co

Remote Workforce Management

For the average small business looking into remote workforce management for the first time, it can present a monumental issue. The Baker Street office is usually a hive of activity.  But, during this time of working remotely we have developed a streamlined remote workflow. Take a look at our Resource Hub and remember we’re here to offer as much advice as we possibly can to our community.. We've written out a comprehensive guide covering all of the tactics and tools that we use to make it work. You can check it out in full below!

OUR FULL REMOTE WORKFORCE GUIDE

Building An Online Presence

Without an easily accessible physical storefront, that burden is thrust upon your website. You need an online hub that functions as the core of your business. It has to convey who you are to your customers, but it also needs to function as a tool to achieve your brand goals. These resources take a dive into why you need a site, how you can best build one, and what tools you can use to streamline the process.

The Importance Of Updating Your Site | Baker Street

How To Build An Effective Website | Baker Street

Webflow: Our Recommended Web Platform | Webflow

How To Show Up In Search Results | Backlinko

Advertising In The Digital Realm

Now more than ever, digital advertising is crucial to maintaining and even growing your small business. This medium is how you can let new and old customers know that you still exist, still operate, and are doing so in the safest way possible.

What Do You Stand To Gain, Why Do It? | Forbes

How To Use Google Ads | Skillshop

How To Put Ads On Facebook | Tech.Co

Our Guide To Social Media Advertising | Baker Street

Social Media: Organic Presence

Social media has been an important medium for businesses since it came into fruition, but the current national climate makes it especially crucial. Social media provides a way to keep in touch with your customer base regardless of location or storefront situation, and this remote exchange of information is going to become more and more vital as time progresses.

Why Is Social Media Important To Your Business? | Search Engine Journal

How To Use Social Media | Hubspot

Differences Between The Top Social Platforms | IMPACT

Email & Customer Relations Online

Social distancing can create a huge gap between you and the customers you’re used to talking to. Without as much foot traffic in your workplace, you can’t rely on flyers, chalk signs, or word of mouth to get news about your business around. So how do you talk to people, without being able to talk to them?

CRM: Closing The Gap Between You And Your Customers | Baker Street

How To Write Compelling Emails | Hubspot

Got a question?
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